Luxury Vinyl Plank (LVP) has exploded in popularity over the past five years, and for good reason. But hardwood still carries a prestige factor that LVP can't fully replicate. As contractors who install both materials daily, here's our unfiltered take.
LVP: The Practical Choice
At $3–$7 per square foot installed, LVP is waterproof, scratch-resistant, and virtually indestructible in high-traffic areas. It's the go-to for homes with dogs, kids, and anyone who doesn't want to babysit their floors.
Key benefits:
- 100% waterproof: Install it in kitchens, bathrooms, mudrooms, and basements without worry. Spills, pet accidents, and even minor flooding won't damage it.
- Scratch and dent resistant: Most quality LVP has a 20+ mil wear layer that shrugs off dog nails, high heels, and dragged furniture.
- Easy DIY installation: Click-lock planks float over existing subfloor. A motivated homeowner can do 500 sq ft in a weekend.
- Underlayment built in: Many premium brands (LifeProof, COREtec) include attached underlayment, saving $0.30–$0.50/sq ft.
The downside: LVP can feel hollow or "plasticky" underfoot compared to real wood. It cannot be refinished — once the wear layer is through, the plank must be replaced. And while today's LVP looks remarkably realistic from standing height, the illusion breaks down on close inspection.
Hardwood: The Premium Play
Solid hardwood ($8–$15/sq ft installed) is the flooring equivalent of a tailored suit. It adds warmth, character, and proven resale value. Oak, maple, and hickory remain the most popular species. The downside? It scratches, dents, and hates moisture.
Species guide:
- White oak ($8–$12/sq ft): The most popular choice in 2024. Tight grain, excellent durability (1,360 Janka hardness), and takes stain beautifully. Works with both modern and traditional aesthetics.
- Red oak ($7–$10/sq ft): More prominent grain pattern, slightly softer. A classic choice but trending downward in buyer preference.
- Hickory ($9–$14/sq ft): The hardest domestic species (1,820 Janka). Dramatic grain variation. Best for rustic and farmhouse styles.
- Maple ($8–$11/sq ft): Clean, subtle grain. Very hard (1,450 Janka) but can blotch when stained dark. Best left natural or with light stains.
Engineered Hardwood: The Middle Ground
Engineered hardwood ($6–$12/sq ft installed) deserves its own mention. It's real hardwood veneer over a plywood core, giving you the look and feel of solid wood with better moisture stability. It can be refinished 1–2 times (depending on veneer thickness), works with radiant heat, and installs over concrete slabs where solid hardwood can't go.
For most homeowners, engineered hardwood is the smart compromise — real wood aesthetics with fewer limitations than solid.
The Honest Truth
We install both daily. Here's the pattern we see: families with young kids and pets almost always regret hardwood within the first year. Couples selling in 1–3 years often benefit from the perceived value bump of real wood. The sweet spot for most? LVP on the main floor, hardwood in the master suite.
What Appraisers Think
Real hardwood floors consistently add $3–$5 per square foot in appraised value over LVP. That gap is narrowing as LVP quality improves, but it still exists — especially in homes priced above $400K where buyers expect premium finishes.
That said, an outdated or damaged hardwood floor hurts more than it helps. If your existing hardwood is scratched, discolored, or in rough shape, a full refinish ($3–$5/sq ft) is one of the highest-ROI improvements you can make.


